Are you Confident about your Ability to Mitigate New Legal Risks that arise from Marketing on Social Media Platforms?
In today s competitive marketplace, the creativity and ingenuity of your organization s advertising and marketing campaigns can be the golden ticket to success. To this end, there is no doubt that marketing via social media platforms offers seemingly endless possibilities for cutting edge marketing campaigns. But, the burning question in many professionals minds is: how can you translate what you already know about advertising and marketing law and adapt it to social media? And, how can you mitigate these new legal risks?
The Canadian Institute s
17th Annual Advertising and Marketing Law Conference, January 20 & 21, 2011, is your one stop opportunity to learn about all the latest legal developments and cutting edge strategies in advertising and marketing law. It will help you mitigate both new, and familiar, legal risks and ensure that you are able to dispense high quality advice to your colleagues.
The conference agenda has been completely revamped and offers both a specific concentration on social media, and a comprehensive update on advertising & marketing law. You will
gain essential advice to help you: - Develop responsive strategies to mitigate legal risks when advertising on social media platforms sites
- Protect your organization s image on social media platforms
- Learn about the latest legislative amendments and judicial decisions that impact advertising and marketing in Canada
- Catch up with the Competition Bureau s enforcement priorities for 2011
- And so much more!
Plus! Add even more value to your conference experience by attending our completely
NEW Workshops led by leading legal experts:
Workshop A: The Fundamentals of
Advertising & Marketing Law 2011 Applied to Social Media Platforms, and
Workshop B: Mitigating Legal Risks in Running Contests.
