Topics
- Risks associated with the emerging techniques in advertising and marketing, including D barcodes, mobile marketing and gaming
- Copyright issues and key IP
- Enforcement trends and priorities of the Competition Bureau
- Legal and regulatory developments in the areas of Advertising and Marketing including Anti-Spam legislation
- Disclaimers for all forms of media
- Tips and techniques for successfully running online and offline contests
- Ethics of Social Media for Lawyers
Who should Attend
Advertising & Marketing Lawyers, In-House Counsel, CEOs, VPs and Managers of: Advertising, Compliance, Promotions, Marketing, Social Media and Public or Consumer Relations, Competition Lawyers and Consultants.
