Topics
- E-MARKETING
- CLM- Giving customers what they want
- Multichannel marketing- What`s new?
- Calculating ROI
- Generating value through digital experience and online service
- SFE
- "Beyond the pill " concepts
- New definition of sales force-service force
- Key account management- be a partner not just a supplier
- Sales force training
Who should Attend
Vice Presidents, Senior Vice Presidents, Global Heads, Senior Executives, International Directors, Heads, Directors, Senior Directors, Managers and Senior Managers of Marketing, Sales and Customer Relationship Management.
