China Digital Marketing Summit 2015

Topics

• Digital marketing innovation in the multi-screen era
• The overall situation and trend of China digital marketing
• Best practices and application of social media marketing
• Weibo marketing in the mobile Internet era
• From searching engine to an integrated marketing platform
• Effectively enhancing ROI by monitoring and evaluating digital marketing during the whole process
• Big data’s assistance in program buying
• Program trading in the multi-screen era
• Practice and exploration of Wechat marketing
• Implementation of targeted and integrated marketing strategies of social media, mobile and video

Who should Attend

Senior attendees with responsibilities in:

• Strategic Development
• Marketing
• Sales
• Business Development
• Communication
• Digital Department
• New Business
• Expansion Department
• Supply Chain
• Technical
• Creative