The 30th Annual Healthcare Marketing & Physician Strategies Summit is dedicated to identifying and addressing important challenges in healthcare marketing, communication, digital, and physician relationships.
Topics
- Employee Engagement
- Patient Acquisition Marketing
- Harness AI
- Getting Results Starts with a Strategic Field Sales Plan
- Reinventing Primary Care
- Patient Experience & Your Brand Promise
- The MarCom & IT Partnership
- Deconstructing Digital Experiences with Data
- Track & Quantify Physician Marketing Efforts
- Messages That Resonate
- Building a Strong Service-Line Focused Marketing Plan
- Innovation & New Technologies: An Evaluation Roadmap
- The Changing Role of Digital in Health Systems
- Data-Driven Devotion: Customer Loyalty in Healthcare
- Segmentation 2.0: Fusing Attitudinal & Patient Data to Humanize Content
- Referral Relations & Marketing Collaboration That Works
- Transforming Healthcare: Leading the Way
- Responding to Tough Questions: Yes, There’s Content for That!
- Generative AI for Marketing: The Strategy & the Integration
- Generate Measurable Results Using an Omnichannel Digital Approach
- Market Disruption: Field Staff’s Role & Impact
- Inclusive Marketing: An Imperative for Healthcare Brands
- Ask a Doc: Secrets of Marketing With, To & For Doctors
- UX Research: Provide a Roadmap for Success
- CFO-Defensible ROI
- Expanding Engagement Strategies to the Enterprise
- Outmigration & Care Retention: Success Strategies
- The Power of Leaving Your Comfort Zone
Who should Attend
- Chief Experience Officers
- Chief Strategy Officers
- Senior Vice Presidents of Digital Engagement
- CEOs
- Digital Health Strategists
- Directors of Strategy & Business Development
- Managers of Strategy & Business Development
- Founders & CEOs
- Chief Behavioral Officers
- Presidents
- Chief Information Officers
- VPs of Digital Experience
- Marketing Business Analysts
- Directors of Product Development
- Regional Program Managers
- VPs of Hospital Partnerships
- Provider Relations Leads
- Corporate Senior Directors of Provider Relations
- Networking Reception Participants
- Chief Marketing & Communications Officers
- Executive Directors of Digital Marketing
- Chief Consumer Officers
- VPs of System Marketing & Brand
- Co-CEOs and Co-Founders
- SVPs of Chief Marketing Officers
- VPs of Marketing
- Executive Directors of Insights
- Regional Program Managers of Clinical Marketing
- Vice Presidents of Hospital Partnerships
- Provider Relations Leads of Southern Colorado Markets
- Corporate Senior Directors of Provider Relations
- Chief Strategy Officers
- Chief Marketing and Communications Officers
- Directors of Healthcare Strategy
- SVPs of Chief Marketing Officers
- Chief Marketing Officers
- Managing Directors of Marketing
- VPs of Consumerism, Marketing and Insights
- Chief Marketing Officers
- Former Managing Directors of Head of Marketing
- Principals of Healthcare Services
- Executive Medical Directors
- MedFluencers
- Co-Founders
- EVPs of Insights & Growth
- Vice Presidents of Strategic Marketing
- Executive Vice Presidents of Technology
- Chief Growth Officers
- SVPs of Marketing and Communications
- Product Managers
- Director of Physician Relations
- Operations Administrators
