III Conferencia Anual Excelencia en la Comunicación Corporativa 2010

The new communication strategies are primarily a tool which converges reality and fantasy to boost the brand image into unexplored niches.

This annual conference is aimed at Directors and Managers in the field of Communication and Public Relations. The conference will provide an opportunity to exchange experience and discuss new strategies of communication. The aim of this conference is to share teaching strategies and how multinational companies have successfully adapted alien Communication strategies to socio-economic reality of the market and how these strategies work without costing millions. This conference will provide an opportunity to hear case studies of large companies and will also cover how these companies are using technology tools and social networks successfully in the field of Corporate Communications.