Crowdfunding in Advancement 2014

  • 07 Feb 2014
  • Webinar

Description

Topics
  • Determining fit
    • Resources
    • Readiness
    • Supplementing other crowdsourcing opportunities – giving circles, days of giving, peer-to-peer solicitation programs (reunion giving, class agents, etc.)
    • Commitment
  • Review of key crowdfunding statistics/trends
  • Selecting a vendor
    • White label, third-party hosted, or in-house development
    • Higher ed-specific?
  • Integration into overarching advancement strategy
    • Student philanthropy considerations
    • Cultural shift
    • Counting gifts and donors
    • Determining a leadership team
  • Measuring success
  • Getting started
    • Marketing initiatives to alumni
    • Selecting projects
    • Challenges
    • Soliciting gifts
  • Other Institutional examples
Who should Attend

Development and advancement professionals, especially those in marketing, annual giving and communications.

Past Events

Important

Please, check "Crowdfunding in Advancement" official website for possible changes, before making any traveling arrangements

Event Categories

Education: Higher education

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