Customer Experience 2013 is dedicated to key issues that have impact on the design and delivery of a meaningful, consistent and rewarding customer experience, including:
- Cross-channel and holistic approach to consistently deliver a branded customer experience
- Quantification of difficult to measure customer experience initiatives to report impacts to the bottom line
- Methodologies to determine behavioral drivers that define customer expectations
- The value of new media channels in the creation of meaningful customer experiences
- The use of service mapping to ensure the delivery of a consistent customer experience
Who should Attend
Customer experience professionals.
