International students play an important part in institutional recruiting strategies because of their contributions to mission, campus diversity, and net tuition revenue. However, as the global community shifts and as certain regional economies shrink and grow, enrollment managers are challenged to find ways to keep their recruitment efforts fruitful, cost effective, and mission-focused.
Join us to explore the core components of a comprehensive international student recruitment strategy including best practices for outreach, communications, onsite travel, use of agents, and assessment techniques. You will also hear about current geo-political and economic trends that affect international recruiting in different sectors.
- Identification
- Prospecting
- Discovery
- Creative engagement
- Project assignment
- Solicitation
- Stewardship