EMAC 2025 - The 54th Annual Conference of The European Marketing Academy is dedicated to transformations of marketing research and practice in the age of data.
Topics
B2B marketing
Advertising, promotion & marketing communication
Innovation & new product and service developments
Consumer behavior
Marketing education
International & cross-cultural marketing
Marketing strategy
Marketing in emerging and transition economies
Modeling and marketing analytics
Marketing theory & new paradigms
Pricing
Online marketing & social media
Public sector and nonprofit marketing
Product and brand management
Social responsibility & ethics
Tourism marketing
Sales management and personal selling
Services marketing
Relationship marketing
Retailing
Movie track
Venue
ESIC Business & Marketing School (Congress and Doctoral Colloquium),
Avenida de Valdenigrales, Pozuelo de Alarcon, Spain
EMAC 2025 - The 54th Annual Conference of The European Marketing Academy - 25-30 May 2025, ESIC Business & Marketing School, Pozuelo de Alarcon, Spain (19731)
EMAC 2026 - The 55th Annual Conference of The European Marketing Academy - May 2026, (56582)
Past Events
EMAC 2024 - The 53rd Annual Conference of The European Marketing Academy - 28-31 May 2024, Bucharest University of Economic Studies (ASE), Romania (64178)
Important
Please, check "EMAC - The Annual Conference of The European Marketing Academy" official website for possible changes, before making any traveling arrangements
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