Falconbury`s `Mini MBA` for Senior Managers 2018

  • Mar 2018
  • Cavendish Hotel, London, United Kingdom

Description

Falconbury`s `Mini MBA` for Senior Managers 2018 is a course dedicated to strategy and change, finance, people, leadership and marketing - the core elements of an MBA.

Topics
  • Leading and Driving Strategic Change in Organisations
  • My Personal Brand and Business Strategy
  • Competitive Marketing
  • Financial Management and Accounting
  • Evaluating your company’s marketing efforts
  • What is marketing?
  • What is changing?
  • The business benefits of using social media
  • Impact on business
  • Impact on society
  • Social media demonstration
  • Case studies – Best practice examples of businesses using social media
  • Presentation skills: How to sell yourself and your ideas to senior management
Who should Attend

Attendees from:

  • Executives who want to improve their general management capability and explore what the high performers of today’s commercial world are thinking and doing and how their companies are succeeding
  • People who need a rapid executive summary of some of the latest thinking and concepts
  • People who want to invest in their own intellectual capital and asset base
  • Time-poor senior managers who cannot afford the time demands of full or part-time MBA type programme
  • Managers who want to develop a wider business outlook and break out of any narrow functional perspective
  • Executives who want to secure some valuable thinking time about their business away from the day-to-day crises and pressures
  • Executives moving from technical or specialist areas into wider management/leadership roles

Past Events

Important

Please, check "Falconbury`s `Mini MBA` for Senior Managers" official website for possible changes, before making any traveling arrangements

Event Categories

Business: Finance, Human Resources (HR), Management, Marketing & Sales
Science: Business studies

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