Getting Started: Using Social Media in Student Recruitment 2016
10 May 2016
Webinar
Description
Getting Started: Using Social Media in Student Recruitment 2016 is a webinar dedicated to interacting more effectively with prospective & admitted students at various points of the enrollment funnel.
Topics
Suspect vs. prospect: why is this stage important?
Suspects
"Opening the window": Conveying a sense of culture & community
Building brand awareness
Prospects
Institutional examples
Using student workers in social media outreach
Engagement with prospective students: How much is too much?
Admitted Students
Institutional examples: Twitter, Instagram, and Snapchat
Using social media as a yield strategy
Characteristics of interactions with admitted students
Institutional examples: Facebook, Twitter, and paid closed communities
Past Events
Getting Started: Using Social Media in Student Recruitment 2016 - 10 May 2016, Webinar (57706)
Important
Please, check "Getting Started: Using Social Media in Student Recruitment" official website for possible changes, before making any traveling arrangements
