The Government Marketing and Communications 2014 is dedicated to marketing campaigns and communication strategies, including:
- How to Integrate digital and social media into existing strategies
- How to Improve service delivery through communication activities
- How to Produce successful communications within a limited budget
- How to Use community and stakeholder engagement to create a successful campaign
- Effective methods for reputation management
- Strategies for measuring the success of your campaigns to drive behavioural change
- How to Use strategic marketing to create social change
Who should Attend
Communications, marketing and media executives from state, federal and local government.