Healthcare Marketing: Beyond the Anti-Kickback Statute and the Regulations 2015

Topics

• A brief review of the safe harbors that relate to marketing activities
• A brief review of the Anti-Kickback Statute, what it is and what is prohibited
• A review of OIG compliance guidance as it relates to marketing
• A review of the OIG advisory opinions as they relate to marketing
• Strategies that should be taken to preclude liability
• An overview of case law relating to marketing activities

Who should Attend

• Physicians, including Dentists, Podiatrists and Chiropractors
• Hospital Executives
• DME Provider Executives
• Physician Practice Executives
• Ancillary Service Provider Executives
• Ancillary Service Providers
• Attorneys representing any and all of the above