MARKETING 17 - International Conference on Marketing Studies 2017

Topics

• Case Studies
• Contemporary Approaches
• Customer orientation
• Factors of influence on marketing strategies
• Marketing research
• Organizational orientation
• Market segmentation
• Marketing environment
• Marketing planning
• Types of marketing
• Buying behavior
• Marketing strategy
• Use of technologies
• Marketing roles
• Right-time marketing
• Services marketing
• Digital marketing and Social Media
• Guerrilla marketing
• Innovations in Marketing
• Psychological marketing
• Marketing and Advertisment
• Marketing and Culture