Marketing Customer Experience 2017

Marketing Customer Experience 2017 is a conference that focus on enabling deeper customer relationships beyond the transactional.

Topics

• Are you misunderstanding your customers?
• Pursuit of eCXellence – being good isn’t good enough anymore
• What does the customer experience on mobile look like today?
• Chatbots – Just a passing fad, or the future of CX?
• Designing the millennial experience
• Multi-generational engagement
• Learning from cult brands
• Enhancing your customer’s social media brand interaction
• Modern expectations
• Establishing a CX Council
• Crafting a seamless end-to-end customer journey
• Coordinating across different platforms
• Rising consumer-like experiences in B2B
• Rising star – the self-service revolution
• Establishing customer experience alignment
• Demonstrating the value of your customer experience