Topics
- How a low-engagement brand can actually thrive online and reap the rewards
- How dramatic shifts in customer behavior and emerging technologies will affect your marketing practices
- What it takes to be a valuable brand in today`s marketplace and in the coming years
- How mobile customers interact with financial services and what they expect from you
- The latest trends in segmentation and predictive modeling
- How to turn social media efforts into actual sales
Who should Attend
VPs, EVPs, Managers and Directors of Online/Web/eChannel/Internet Marketing, Marketing, Mobile Channel, Interactive Marketing, Media Marketing, Brand Strategy and Marketing, Customer Experience, Digital Channels and Strategy, Segmentation and Predictive Modeling and Marketing Communications.