Opinion Leader Development 2012

Working with opinion leaders is a crucial part of the successful development and commercialization of pharmaceuticals.

Topics

• Strategies to find the most appropriate opinion leaders for your needs
• How to define and validate opinion leaders
• How best to develop a partnership plan for long-term collaboartaions
• Real life development plans and how to put them in place

Who should Attend

Attendees from Pharma & large biotech companies including Medical Affairs, Scientific Affairs, Medical Science Liaisons, MSLs, KOL Development, KOL Relationships, Medical Advisors, Scientific Advisors, External Speaker Faculty Management, Key Opinion Management, Clinical Outcomes and Medical Communications.