Description
Becky Ryan, vice president of sales and marketing, Jack Nicklaus Sportswear: Beyond the obvious importance of the Spring buying season in the golf industry, The PGA Expo show is crucial because it grants both buyers and vendors the exposure to ideas and trends of the greater apparel industry at a national level through its coincidence with Magic. In today s economy, pro shops are looking for something fresh and new to excite consumer interest. Through fun, vibrant, yet golf appropriate color stories, Jack Nicklaus Sportswear speaks to the golfer s need to keep spirits lifted through personal style. In addition, buyers will be thrilled to experience the ever expanding Performance 18 category that Jack Nicklaus Sportswear has created for the classic golf consumer.
Ron McPherson, CEO and president, Antigua: Despite the economic downturn, many companies including Antigua, have been working very hard to create new and exciting products to introduce at PGA Fall Expo 2010. Many of these new products will be available for delivery as soon as late September 2009. The golf industry has always been driven by product innovation. If you miss the expo you will be a step behind. The recession will not last forever. New and exciting products are what the golf consumer always looks for to purchase.
