The Social Media Strategies Summit Public Agencies and Government is dedicated to social media strategies, tools, techniques, tips for government and public agencies.
Topics
- Using Social Media Listening to Tackle Disinformation and Misinformation
- Building Public Trust – How to Weave Authenticity and Transparency into Your Social Media Strategy
- Humanizing the FBI on Social Media
- Social Media as a Public Forum: How and When You Should Answer Questions, Comments and Complaints
- How to Keep Your Constituents Up to Date and Informed in Creative and Engaging Ways
- How to Make Sure Your Social Media Content and Team is Compliant (Privacy, Data, Access and Archiving, and More)
- How to Define a Brand Voice and Tone That`s Conversational and Engaging
- Using Social Media as Your Testing Ground: How to A/B Test Format and Campaign Messaging to Best Engage Your Audience
