Strategic Internal Corporate Communication 2018

Topics

• How to align your strategy with the global standards and your organizations strategy to generate huge returns for your communication e orts
• What the Global Standards are for the communication profession and how to apply them within your function
• How to assess and implement the best channels for your communication e orts
• How to review your corporate communication function and how to make sure it is on track understanding your measurement approach and the basics of the 4M’s (Message,Market,Media and Measure)
• Understand your own personal value and your role as a strategic advisor and trusted business partner among the competencies of today’s communication professional
• Working with multi dimensional multinational audiences and build a profile that helps you engage
• How to measure the impact of your communication and generate huge ROI for the organisation
• What it means to work with stakeholders and understand how to influence them, you them and finding common ground
• Build your personal brand to take your career to new levels within your organization

Who should Attend

• Corporate communication managers at all levels
• Heads of HR Corporate Communications and Operation Managers
• Senior executives in any function in the public and private sectors, especially those working in the larger organizations