Introduction by Daniel ThornileyDear Colleagues,
Innovation is the global buzz word. The Russian government has extensive plans for innovation and modernisation in the next 5 years and Russian and western companies want and are being invited to play a role.
This conference will address the topic from
two angles:
Q1: What the Russian government is doing with innovation? - How coherent are the Government plans and how long will they take to be implemented?
- Will it work?
- How will the Russian Government address and overcome the challenges and where does the corporate world fit in during this program of systemic change?
Q2: How are companies employing innovation to expand both their customer base and business execution methods as they move out of crisis mode? - How can companies become more effective, more productive, more modern and more attuned to the consumer?
- Who the middle class is in Russia?
- How are companies creating and using techniques of affordable innovation to sell bigger volumes of moderately priced goods and services to the lower (aspiring) middle class?
- How do you make affordable innovation work in a market with high operating costs?
Join Russia s business community for a day of informative case studies and intensive debate at the highest level by registering for this event today!
I look forward to seeing you in March,
Yours sincerely,
Dr. Daniel ThornileyFind more about Dr. D. Thorniley
Too many companies and investors ignore the market or don t invest enough time and energy in the market
register for this informative event today to find out what you are missing!