The Fundamentals of Cross-Selling 2014

  • 31 Jul 2014
  • Webinar

Description

Topics
  • Industry strategies for cross-sell
  • Specific organizational factors for effective cross-selling
    • Defining cross-sell
    • Organizational structure
    • Cross-sell tools
    • Strategy
    • Education
    • Compensation/rewards
    • Referral agreements and accounting for revenue
    • Teamwork
  • The fundamentals of cross-selling – why it matters
    • High profitability
    • Low cost growth
    • The four "Ss" of cross-selling – seeing, sharing, sending and selling
    • Great vision, poor execution
    • The payoff
Who should Attend
  • Corporate treasury personnel
  • Payments professionals in companies and financial institutions
  • Technology providers of payment platforms
  • Government regulators
  • Organizations that insure compliance with respect to payments

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Important

Please, check "The Fundamentals of Cross-Selling" official website for possible changes, before making any traveling arrangements

Event Categories

Business: Finance, Risk Management

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