The Starbucks Experience Conference 2014

The Starbucks Experience Conference 2014 is a conference that provides tools to create a more vibrant workplace, improve customer service and let the business achieve the highest level of excellence based on Starbucks experience.

Topics

• How Starbucks differentiates products/services by the experience in which they are enveloped
• 10 key principles that have taken Starbucks from a single store to 15,000 stores worldwide
• Enhancing value proposition through staging and sensory integration
• Secret Internal communication and Training materials used to drive product passion and customer service excellence
• Driving product innovation, responsive service, and engaging customers
• Developing customer loyalty and decreasing employee churn
• Motivate and inspire employees find the intrinsic rewards of service
• Distinguishing the difference between operational and transcendent aspects of business