Usability and User Experience Training 2014 is a course dedicated to the benefits of, and standards for a user-centred design approach to increase usability of a website including Core usability principles, best practice for page layout, navigation, the impact on checkouts and conversion, forms and error messages, rapid prototyping, persona and scenario creation and creating usability metrics as well as applying informal usability assessment and testing methods and profitable tips for merchandising and selling online
Attendees involved in website conversion and in-house or agency staff with some previous experience of website terminology.